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Ritu Shah

Founder of Xersize, a commerce graduate and post graduate in Advertising and Marketing.

Hails from a business family.

Excellent in her people management, pr and marketing skills.

Has nearly 40 fitness certifications to name a few: ACSM certified, Ace, Reebok, Saracity, Schwinn, Rehab and many more.

Understands the fitness needs of women and has exercise plan to fulfil each woman's need therby leaving them delightful. Date of birth: 19th August, 1973. Education: B.Com (Mumbai University). Post graduate Diploma in Advertising and Marketing (Xaviers Institute of Communications), Professional Qualifications: Fitness, Rehab Trainer, ACE-Metabolic Conditioning, Reebok Jukari Fitness, Reebok Martial Arts Program, Reebok Core Pilates, Reebok Flexible strength, Moms in Motion (Saracity-Ante natal traing), Power yoga by L.M fitness ,Fitness certification with Leena Mogre, Cardio Kickboxing Bfy sports, Pino Pilates, Step Aerobics Bfy sports. Certified in Power Plate training, Power yoga by Dr. Deepak Patel. Functional training with Dr. Nikhil Lad. Attended: Reebok resolution 2006, 2007 and 2008. Learnt creative aerobics choreography, swiss ball training, smart dumbell training and much more. Attended Asia Fitness Convention 2009 and 2014. Attended workshops on Stott Pilates, Masala bhangra, piloxing, Zumba, bosu training, TRX, Dancing Yoga and several workshops by Fabio Comano, Peter Twist and Douglas Brooks. She has also attended trainings for business coaching and development. Further: Ritu has been certified by Suma Varghese (ex editor Society and current editor Life Positive) in The zen of good writing workshop. Ritu will be soon publishing her book on true life transformational stories on women who took on being Healthy and Fit inspite of various barriers in their lives .The book is to empower all women to get healthy and fit. Ritu has written for newsletters, writes on her blog and written on Rachit Hirani's website is constantly putting up articles, workouts and inspiring stories on Xersize Facebook page. She has completed The Curriculum of Living Program by Landmark Worldwide .A program for personal growth and Transfomation. Done the Introduction leadership program for 7 and half months, Completed the Communication Course Part 1 and 2.Been a coach twice and a headcoach once in the landmark's Self Expression and leadership program in 2012,2013 and 2014 respectively.

Ritu used to be an avid runner, passionate about running took her to participate in 2004, 2005, 2006, 2008, 2010, 2011 and 2012 Mumbai Half Marathons all done in good timings. In the year 2009 she ran the the Mumbai Full Marathon 42 kms. Her passion even took her to Delhi in 2010 to run the Delhi half Marathon. Her passion has not died but has to be tamed due to a spine injury and surgery in 2014.She has got back from her surgery,moved on,rehabilitated herself and proved it Fitness is for all, irrespective of barriers. The champion spirit keeps her going. Ritu was chosen among the Top 5 Mumbai Trainers in 2005 and awarded the Maharashtra Service Excellence Award in 2011. She has attended Laurie Maximilian's workshop on More Clients and More Profits on 6th October, 2016 in Bangkok. Also attended the Asia Fitness Convention on 7th, 8 thand 9th October. Ritu understands client retention and growth in fitness industry is not only about exercise programming but its a holistic coaching approach. Ritu has been a speaker at schools, colleges, clubs and various events. Exercise Vile Parle an all women gym has 1000 members, a great goodwill and is 15 years old. Next month, Xersize has a new branch coming up at Kandivali.


To get women healthy, fit, happy and transformed.


Provide fitness services for every fitness need irrespective of age, fitness level and health issues. Xersize has a vision to grow and spread its wings.

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